What To Look For In A Toothpaste

What To Look For In A Toothpaste

Toothpaste helps maintain oral hygiene and plays a significant role in preventing dental problems. With many available options, picking the one that best suits your dental needs can be overwhelming. Read on to learn more about what to look for in a toothpaste.

Fluoride Content

Most dental professionals recommend using toothpaste with fluoride – a naturally occurring mineral that builds tooth enamel and increases its resistance to decay. To check the fluoride content in toothpaste, examine the ingredients list on the packaging. Fluoride is typically listed as sodium fluoride, monofluorophosphate, or stannous fluoride. Dentists recommend toothpastes have at least 1000 parts per million (ppm) of fluoride for effective cavity prevention.

Tartar Control

Tartar is hardened plaque that can accumulate on your teeth, leading to gum disease. Some toothpastes have tartar-control properties. If you’re prone to plaque buildup, opt for a toothpaste with anti-calculus agents like zinc ions and pyrophosphate to slow down plaque’s hardening on your teeth. Remember, while tartar control toothpaste is effective in plaque management, existing tartar requires professional removal through scaling.

Sensitivity Formula

Brushing can sometimes be painful for those with sensitive teeth. Toothpaste designed for sensitive teeth comprises chemicals such as potassium nitrate or strontium chloride, which block the routes to the tooth’s nerve.

Whitening Properties

Everyone desires a bright, white smile, and many toothpaste brands offer whitening toothpaste that promises to help achieve this. Whitening toothpaste typically contains mild abrasives or chemicals that help remove surface stains on the teeth. Look for a whitening toothpaste with effective stain removal and enamel protection.

Check the expiry date

Many might be surprised to learn that toothpaste has an expiration date. Generally, toothpaste maintains its optimal effectiveness for up to two years from its production date. Beyond this period, key ingredients, especially fluoride, begin to break down. This degradation diminishes fluoride’s ability to prevent cavities and reinforce tooth enamel. Rather than tossing out toothpaste past its prime, it can be ingeniously reused for various household chores, such as cleaning and polishing, offering an eco-friendly solution to waste.

Ingredients to Avoid

Understanding your sensitivities or allergies is crucial in selecting a toothpaste. For instance, those with a history of mouth allergies or sensitivities may be advised by their dentist to choose toothpaste free from sodium lauryl sulfate (SLS), a common foaming agent. Similarly, some may opt for toothpaste without artificial colourants, flavourants, or preservatives.

Flavour and Texture

Toothpaste comes in various flavours, from classic mint to more exotic ones like cinnamon, watermelon, and lime. The right flavour will make you more inclined to brush the recommended twice daily. Besides, some people prefer gel toothpaste, while others like the traditional paste texture.

Environmental Considerations

For the environmentally conscious, toothpaste’s impact on the planet might also be a consideration. Some brands offer toothpaste in recyclable packaging or toothpaste tablets to reduce waste. If sustainability is important to you, research brands that prioritise eco-friendly practices.

Specialty Toothpaste

Apart from the general varieties, speciality toothpastes are available for specific dental needs. For example, smokers or those who consume a lot of coffee might benefit from toothpaste designed to tackle tough stains. There is also herbal and natural toothpaste for those who prefer organic products.


Lastly, while price shouldn’t be the sole determining factor, it’s worth considering. More expensive doesn’t always mean better when it comes to toothpaste. Often, store brands contain the same essential ingredients as their pricier counterparts. Decide on a budget that works for you, and remember that regular and proper brushing techniques are just as important as the toothpaste you use.


The perfect toothpaste for you depends on your specific dental needs and preferences. Whether it’s cavity prevention, tartar control, sensitivity relief, or whitening, there’s a toothpaste for you. Remember to consult with your dentist if you have concerns about your oral health or are considering switching to a new type of toothpaste.

At Affinity Dental, we are dedicated to making dental care accessible and affordable for you and your family. When you choose one of our dental plans, you gain access to a vast network of over 2,000 skilled and professional dentists. Our benefits include mouth examinations, scale and polish, intraoral radiographs, infection control, and more. Contact Affinity Dental for helpful advice on which dental plan is best suits you and your family, and visit a network Dentist for more on what how to ensure your oral health.

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